Alani Nu 18pk Variety Pack Energy at Sam's Club

CREATIVE BRIEF

Create product listing assets per Sam's Club guidelines and social assets announcing Alani Nu's Variety Energy Pack's availability at Sam's Club.

MY ROLE

For the first and second images, as well as the IG Story, I utilized Adobe Stager to create visuals based on a template developed by the Congo Brands CG team. This layout featured one can from each flavor in the variety pack. I then exported the images into Adobe Illustrator, where I added callouts and incorporated the retailer logo for the IG Story. For the third image, I designed the layout for the Nutrition Facts panels. (Please note that I did not create the VARIETY ENERGY PACK lock-up.)

COLLABORATIONS
(Job Title +
Name)

Copy Writer Erin Coppola
Art Director Jess Hartnett
Creative Director Danielle Ciarolo
Head of Digital Jeremy Reiss

IMAGE ONE
IMAGE TWO
IMAGE THREE
IG STORY